How to post on social media?

Prepare to post –

  1. understand your brand
  2. Establish goals for your post.
  3. know yours audience
  4. choose your platforms

For Post (text) –

  1. Align with your Brands voice
  2. Tell a story
  3. focus on ‘You’
  4. Ask a question
  5. Include Call to Action.
  6. use an active voice
  7. check spelling & grammar
  8. Use hashtags & metions .
  9. use emojis & special fonts.

For Post (Photo) –

  1. Align with your brand’s voice
  2. Tell a story
  3. Use the rule of Thirds 2/3rd horizontal and 1/3rd horizontal
  4. Use symmetry for stark visual effect
  5. Use good (natural) light
  6. Put space around subject
  7. Experiment with angles
  8. Use lead Lines
  9. Include Alt- text.

 

For post (Video) –

  1. Create for the intended platform

Platform

Time duration (in seconds)

Youtube

120 seconds

Facebook

60 seconds

Twitter

60 seconds

Instagram

30 seconds

Tik tok

15-60 seconds

 

  1. Storytelling is key
  2. Focus on the subject
  3. Use good (natural) light
  4. Stablize your camera
  5. Use quality sound
  6. Shoot vertically
  7. Catch attention in first 5 seconds
  8. Create for sound off

Instagram posts can –

  1. Create awareness arund your brand
  2. Foster conversation
  3. Show the business cares about the community
  4. Communicate your brands value
  5. Build connection and trust

Engaging content –

  1. Educational
  2. Inspirational
  3. Entertaining

Types of content-

  1. Organic content
  2. Paid content

What to share?

  1. Share content from website
  2. Create behind the scene content
  3. Promote events
  4. Create around holidays or events
  5. Make tutorial videos
  6. Showcase employees or audience
  7. Ask a question
  8. Have a giveaway or contest
  9. Contribute to a hashtag challenge
  10. Post inspirational quotes
  11. Go live
  12. Showcase new product

Why you should curate content?

  1. Shows you’re in the conversation
  2. Positions you as an authority
  3. Facilitates partnerships
  4. You don’t have to create everything

Note : 1. Thank your audience

             2. cause or charity

             3. Sell products or services

             4. Storyboarding

Creating story boards –

  1. What are your engagement goals?
  2. What are we going to tell?

Storyboard benefits –

  1. Brainstorm
  2. Visualize
  3. Create great content
  4. Remember key elements
  5. Collaboration
  6. Templating

Viral content –

  1. Create ‘social currency’ content
  2. Use a sensory trigger
  3. Evoke emotion
  4. Make your brand as public as possible
  5. Make your content practical
  6. Tell a story

Marketing match is the digital marketing agency an it is best in it’s services, with the dedication and hard work of our eligible team, we are able to provide this social media marketing services in a very effective and efficient way.

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